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January 27, 2010 12:12 PM

Ticketmaster - Live Nation merger

By: Captain Morgan

The Justice Department gave the green light at the top of the week for the Ticketmaster – Live Nation merger making them an even bigger force in the music industry.

Dig it?…

Ticketmaster has increased service fees on tickets for years and with their acquisition of modern day scalper TicketsNow it gave them the ability to charge even more for the same ticket – and they did.

Since Live Nation became the 800 pound gorilla in the concert promotion business, face value ticket prices have doubled and they have expanded their business to manage hundreds of venues from House of Blues on the sunset strip to The Roseland Ballroom in New York City.

local concerts

The newly formed Live Nation Entertainment will control 140 million tickets sold across 140 venues that play host to major touring acts as well as an artist management division and a ticket broker. Effectively dominating most aspects of the live music supply chain all the way down to beer sales and parking at the venues.

Alarm bells rang for the Justice Department back in 1948 in a landmark case against Paramount Pictures. A content provider and distributor could not own the theaters where the movies were shown. Something about a monopoly and fair competition and not in the best interest of consumers. Apparently in 2010 an artist management company/ticketing company/venue company bell does not ring as loudly.

Silver lining – absolutely. For local and Indie music this represents a huge opportunity to reach live music fans seeking an alternative to overpriced lip-synching. Think about it, for the price of a $100 major artist concert ticket, you could see several local shows AND still have enough to buy a round of good beer for your friends.

Also important to know is that local music supports local artists and local business. Imagine the impact of hundreds of millions of dollars being pumped back into local economy instead of wall street or a casino.

Remember, all artists and bands started locally from Dublin’s U2 to Houston’s Beyonce. Not only will you realize better value for your entertainment dollar but you might catch a performance by the next big thing without paying the price for it.

TiBconcerts.com has been connecting local fans with local bands for over 6 years. No revolution here – just good times and great music. Go see live, local music!
local concerts

Captain Morgan

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Keywords: ticketmaster merger, live nation merger, indie music, live music, local music scene

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