November 06, 2009 05:45 PM
concert schedule or schedule concertBy: Captain Morgan
How does a band or venue schedule concert that is search engine friendly? After all, live music is only considered good when someone actually hears you play. I don’t want this blog post to be a 101 on “how to schedule concerts” but there are some basic elements that venues, promoters and bands need to think about when they put a show on stage.
Consider the consumer’s perspective in how they find concert schedules. Search engines continue to be the single most popular way to find local concerts and if your concert schedule is not search engine friendly then you are missing a significant opportunity in reaching local concert fans.
Concert related search volumes (Google September 2009):
The terms listed are among the millions of keywords consumers query everyday on the major search engines to find a local concert schedule including city, date, concert, artist and venue specific keywords. The opportunity for local music to reach local fans is as simple as making concerts search engine friendly when they schedule concerts.
For example, I went to The Red Lion Pub last week (one of the best New York city venues BTW). They do allot of things right from amazing sound, live music 7 days a week and a near perfect pint but how they schedule concerts is definitely not search engine friendly. The Red Lion concert schedule landing page is in an iFrame, there are no title tags and random images block some of the dates so you can’t see the concerts on those days.
I would recommend a separate page for The Red Lion Pub concert schedule that includes title and meta tags to be search engine friendly and use a concert widget instead of an iFrame to be user friendly. Not only are these tactics simple and inexpensive to implement but also makes it easy for the red Lion to schedule concert on an ongoing basis.
I am looking forward to working with the Red Lion in how they schedule concert that are search engine friendly. The Red Lion is a Bleeker Street institution and an important part of the New York music scene – a scene that continues to evolve in creativity both online and on stage.
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Keywords: schedule concert, concert schedule, schedule conerts, red lion pub, new york city concerts,
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Venue or City missingFrom on November 13, 2009 04:52 PM
How do I add a venue or city to the choices for posting a concert? or, how do I post a concert when the venue and city are missing from the selectable options?
Venue or City missingFrom Music Lady on January 01, 2010 12:29 PM
Did you ever figure this out? I am also trying to add a venue and have gone through all of the screens trying to figure it out with no luck.
Add venue or cityFrom Captain Morgan on January 21, 2010 04:03 PM
Hi – we are in the process of adding more venues to our database to make it easier/possible to add events. In the meantime, please forward venue info to me by email andrew @ tibconcerts.com and I’ll confirm when it is live and ready to add events. I will also send you a spreadsheet template that you can add your events for a bulk upload.
Thanks for your patience guys. We have a bunch of new services coming out that will put bums in seats and get the exposure you are looking for. Stay tuned!